We start with your existing product, service, strategy or event and restructure it so that it better meets your goals.
We work with you to determine your target audience and create the right marketing strategy to achieve your goals, while best using your resources of time, talent and finances.
Some past projects include sales team incentive plans, new product launches, and events that increased attendance and revenue.
The key strategy of marketing is to know what your message is, to whom and how you want to send it. Be sure that your intended message is reaching the right audience. We will show you how to ‘tell your story.’
Definition of target audiences
Marketing strategy development
Creation of new niche markets
Product launches
Grand Openings
Corporate Anniversaries
Effective sales is the keystone to the success of any business. It doesn’t matter how wonderful your product or service is if no one is buying from you.
Everyone in your organization is in fact part of a sales team for your business; they are building your reputation to the public.
Luxor can help with:
One on one sales training/strategies
Sales meetings
Staff development
Sales team incentive programs
When promoting a business or service, many times an event is the best and most cost effective way to accomplish corporate goals. Events can be wonderful tools to build brand awareness, customer loyalty and often they can generate revenue as well.
Luxor Events & Marketing can help you create a first time event, or rekindle one that may have lost its fire.
For non profit organizations, events can raise money at the same time as building issue awareness. Creating unique events and re-thinking some existing events is a great way to reach new donors.
Past successes include:
Statewide conference for 400+ people with disabilities
Design and implementation of award-winning trade show booths
Fundraising galas
Grand Opening Celebrations
Event sponsorship sales
Recommended Readings:
Good to Great, by Jim Collins
Book Yourself Solid, by Michael Port